The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Film

Nicholas the Sweep

Agency Sainsbury's / London + Wieden+Kennedy / London

Client Sainsbury's


Television & VOD / Long Form - Single

Annual ID


2020 Awards

Total Points: 2




Wieden+Kennedy / London

Client / Brand

Sainsbury's / London

Production Company

Pulse Films / London

Music / Sound Production Company

Wave / London
Siren / London

Post Production Company

Stich / London
Time Based Arts / London


Jon Harris

Chief Marketing Officer

Laura Boothby


Chris White

Creative Director

Dan Norris
Ray Shaughnessy

Digital Artist

Leo Weston
Sam Osborne


Ninian Doff

Director of Photography

John Mathieson

Executive Creative Director

Tony Davidson
Iain Tait

Executive Producer

James Sorton

Music Supervisor

Sian Rogers

Sound Designer

Jack Sedgwick

Creative Team

Tom Bender
Tom Corcoran
Tomas Coleman
Mat Kramer

Account Team

Donna Murray-Clark
Laura Zaremba
Rhiannon Lee
Katherine Thomson
Lucy Murray
Mike Waywell
Laura Simmons
Oliver Mitchell


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