The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Film

HORNBACH "Smell of Spring"

Agency HEIMAT / Berlin + ANORAK Film / Berlin + Slaughterhouse / Berlin + LOFT Studios GmbH / Berlin

Client HORNBACH Baumarkt AG


Online Films & Video / Short Form - Single

Annual ID


2020 Awards

Total Points: 2




HEIMAT / Berlin

Production Company

Anorak Film / Berlin

Music / Sound Production Company

LOFT Studios Berlin GmbH / Berlin
BLUTdruck / Berlin

Post Production Company

Slaughterhouse / Berlin

Chief Creative Officer

Guido Heffels
Matthias Storath


Sam Hibbard

Director of Photography

Jeremy Rouse

Executive Producer

Catherine Baikousis

Social Media Manager

Heiko Ritt

Sound Designer

David Arnold

Creative Team

Carola Storto
Julia Wenzel

Account Team

Tim Holtkötter
Philippe Brandt
Franziska Lequen
Claudia Mauthner
Lisa Grafe


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