The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Film

Sport The Unexpected

Agency Venables Bell & Partners / San Francisco

Client Reebok


Online Films & Video / Varying Length Campaign

Annual ID


2020 Awards

Total Points: 2




Venables Bell & Partners / San Francisco

Art Director

Victor Roa


Sam Bauer

Chief Creative Officer

Will McGinness

Creative Director

Byron del Rosario


Andre Cabral

Executive Producer

Melanie Fedunok

Creative Team

Allie Nordstrom
Elliot Nordstrom
Andrew Johnston
Jon Donaghy
Hilary Coate
Raquel Bedard
Jeff Saunders

Account Team

Kate Marceau Jeffers
Michael Chase
Kristin Obi
Lindsie Levinson
Jessica Zou
Hector Romero
Patrice Boswell
Alexandra Kaye
Jenny Lidington
Michael Davidson
Gavin Jones
Dylan Phillips
John Principe
Quynh-An Phan
Sametta Gbilia
Jermelia Holling
Christine Tom


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