The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Out of Home

Open Late

Agency TBWAParis / Boulogne-Billancourt + McDonald's France / Guyancourt

Client McDonald's France


Craft / Photography

Annual ID


2020 Awards

Total Points: 10



TBWAParis / Boulogne-Billancourt

Client / Brand

McDonald's France / Guyancourt

Post Production Company

95 MAGENTA / Paris

Executive Creative Director

Benjamin Marchal
Faustin Claverie


Aurélien Chauvaud

Account Team

Jonathan Serog
Julie Montagne
Marine Letourneur
Alisson Plachier-Juhel

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