The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Experiential & Immersive

40,000 Strong

Agency McCann / London + McCann Enterprise / London + Eight Engines / Manchester + Facebook / London

Client Help for Heroes


Brand Installations

Annual ID


2020 Awards

Total Points: 2




McCann London / London
McCann Enterprise / London

Client / Brand

Help for Heroes / London

Production Company

Eight Engines / Manchester
Facebook / London
Craft/McCann / London

Art Director

Elliot Lee

Chief Creative Officer

Rob Doubal
Laurence Thomson

Creative Director

Mike Oughton

Director of Photography

Joe Gower

Executive Creative Director

Jamie Mietz
Sanjiv Mistry


Theo Cohen


Paul Gillespie

Creative Team

Jessica Rees
Nico Laudrup
Elin Enstrom

Account Team

Hannah Cartwright

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