The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Experiential & Immersive

Crocodile Free

Agency BETC / Paris

Client Lacoste


Brand Installations

Annual ID


2020 Awards

Total Points: 15



BETC / Paris

Client / Brand

Lacoste / Paris

Production Company

General Pop / Paris

Music / Sound Production Company

GUM / Paris

Group Creative Director

Remi Babinet

Creative Team

Benoit Ferran
Jessica Fecteau

Related Awards





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