The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Social Media

Not All Heroes Wear Capes

Agency Wieden+Kennedy / New York + draftLine / New York

Client AB InBev

Category

Social Post / Real-time Response

Annual ID

OS_SM20_013G

2020 Awards

Total Points: 25

Credits

Agency

Wieden+Kennedy / New York

Client / Brand

AB InBev / New York

In-House Agency

draftLine / New York

Production Company

Joint / New York

Art Director

Gt Smith

Editor

Daria Krizmanich

Producer

Alexey Novikov

Executive Creative Director

Karl Lieberman

Executive Producer

Nick Setounski
Jessica Griffeth
Michelle Carman

Chief Marketing Officer

Marcel Pereira Marcondes

Strategist

Anthony Perrin

Creative Team

Ben Capshaw

Account Team

Brandon Pracht
Lauren Wilson
Kelly Mallory
Bruce Fields
Patrick O'Donoghue
Daniella Vargas
Tina Wyatt

Client Team

Andy Goeler
Joe Lennon
Miles Ritenour
Andrew Gelbard
Matthew Davis
Conor Mason
Lindsay Cozen

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