The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Digital Craft

My Carer

Agency McCann / London + McCann Europe / London + MRM//McCann / Frankfurt + Skilled.app / London

Client Alzheimer's Society

Category

Use of Smart Devices & Voice Assistants

Annual ID

OS_DC20_027M

2020 Awards

Total Points: 2

Merit

Credits

Agency

McCann London / London
McCann Europe / London

Client / Brand

Alzheimer's Society UK / London

Digital Agency

MRM//McCANN / Frankfurt

Production Company

Skilled.app / London

Art Director

Juan Peirano

Writer

Hetu Negri

Digital Artist

Mike Cooper
Mark Hollering

Group Creative Director

Roy Cohen

Chief Digital Officer

Jon Carney

Strategist

Cedrine Streit

User Experience Designer

Hasher Marouf

User Interface Designer

Arend Koopmans
Michael Malinsky
Jetse Koopmans

Account Team

Georgie Rechner
Mel Caplan

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