The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Public Relations

Stop Lunch Shaming

Agency Chobani / New York

Client Chobani


Integrated PR Campaign

Annual ID


2020 Awards

Total Points: 15


Internal / In-House Agency

Chobani / New York

Chief Creative Officer

Leland Maschmeyer

Chief Marketing Officer

Peter McGuinness

Creative Director

Michael Ciancio

Executive Producer

David Isaac

Creative Team

Melinda Nguyen
Lauren Festa
Dane Feldman
Elnara Mikhaylova

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