The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Moving Image Craft

Back to School Essentials

Agency BBDO / New York + Smuggler / New York

Client Sandy Hook Promise


Craft - Direction / Single

Annual ID


2020 Awards

Total Points: 15



BBDO / New York

PR / Marketing Agency

Dini Von Mueffling Communications / New York

Production Company

Smuggler / New York

Music / Sound Production Company

Heard City / New York
JSM Music / New York

Post Production Company

Company 3 / New York
No6 Edit / New York

Media Distribution Company

PHD / New York

Chief Creative Officer

David Lubars
Greg Hahn
Joel Simon

Creative Director

Peter Alsante
Bianca Guimaraes


Henry Alex Rubin

Director of Photography

Autumn Durald Arkapaw

Creative Team

Molly Ross
Elizabeth McClanahan

Account Team

Lindsay Cash
Elizabeth Jacobs
Melissa Blache
Ben Bass
Renn Cheale
Bob Estrada
Nichole Verost
Gretchen Smith
Alison Horowitz
Caren Axelrod
Harry Keeshan
Seth Glosman
Paul Salman
Amy Turner
Amanda Knoll
Grace Collins
Jeanne Boland
Dini von Mueffling
Stephanie Morris
Janine Brady

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