The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Health, Wellness & Pharma

LoFI Beats Suicide

Agency McCann / London + Vice UK / London + College Music / Reading + Craft/McCann / London

Client Vice UK

Category

Direct Marketing

Annual ID

OS_HW20_047M

2020 Awards

Total Points: 2

Merit

Credits

Agency

McCann London / London

Client / Brand

Vice UK / London
College Music / Reading

Production Company

Craft/McCann / London

Art Director

Ella Monti

Writer

Robin Gordon

Designer

Matthew Thomas

Editor

Alastair Graham

Illustrator

Gloria Gemignani

Producer

Paul Gillespie
Katya Escala

Sound Designer

Giselle Hall
Will Frances

Executive Creative Director

Sanjiv Mistry
Jamie Mietz

Chief Creative Officer

Laurence Thomson
Rob Doubal

Product Manager

Elizabeth Bernstein
Phoebe Cunningham

Strategist

Elisa Chami-Castaldi

Account Team

Robert Stockton
Leyla Tezcan

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