The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Health, Wellness & Pharma

Rules of a F*** Buddy

Agency DDB Group New Zealand / Auckland

Client New Zealand Aids Foundation


Out of Home / Health & Wellness

Annual ID


2020 Awards

Total Points: 2




DDB Group New Zealand / Auckland
MediaCom / Auckland

Production Company

The Collective Force / Auckland

Chief Creative Officer

Damon Stapleton

Chief Design Officer

Jason Vertongen

Creative Director

Haydn Kerr
Wihan Meerholz

Executive Creative Director

Gary Steele


Mara Sommer


Emmanuel Odorisio

User Interface Designer

Ashley Cook

Account Team

Paris Reardon
Anna Hall

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