The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Creative Effectiveness

Project #ShowUs

Agency Razorfish / New York + Getty Images / New York + Girlgaze / Silverlake + Furlined / Santa Monica

Client Dove


Creative Effectiveness / Consumer / Brand

Annual ID


2020 Awards

Total Points: 2




Getty Images / New York

Digital Agency

Razorfish / New York

Media Distribution Company

Mindshare / London

PR / Marketing

Golin / London
Edelman / New York

Production Company

Girlgaze / Silverlake
Furlined / Santa Monica
Cosmo Street / New York


Aj Halbrook


Mike Diaz
Amy Houston
Christine Cafiero
Fiona Hobson
Rebecca Jean Louis

Executive Creative Director

John Antoniello

Executive Producer

Mary Ellen Verrusio

Product Manager

Mikaela Curtin

Social Media Manager

Emily Shea


Rachel Bradshaw

Account Team

Jennifer Berry
Hetal Patel
Anne Flavin


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