The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Creative Effectiveness

Samsung Galaxy A - #danceAwesome

Agency R/GA / New York + Wieden+Kennedy / Amsterdam

Client Samsung Electronics Co. Ltd.


Multi-Country or Global / Consumer / Brand

Annual ID


2020 Awards

Total Points: 2




R/GA / New York
Wieden+Kennedy / Amsterdam

Production Company

Catch & Release / New York

Post Production Company

RCO / New York

Media Distribution Company

Starcom / Chicago & London

Executive Creative Director

Nick Pringle
Aaron Mosher
David Yankelewitz

Executive Producer

Hera Huang
Jasmine Arakel

Sound Designer

Pete Karam

Account Team

Michael Beverley
Madeline LaRocca


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