The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2005 One Show - Design

The rorschach test

Agency DPZ Propaganda Ltda. / São Paulo

Client Lego


Collateral Design / Promotional and Point-of-Purchase Posters: Single

Annual ID


2005 Awards

Total Points: 5



Art Director

Robson Oliveira


Robson Oliveira


Lucio Cunha

Creative Director

Jose Zaragoza / Carlos Rocca
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