The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Branded Entertainment

Open Like Never Before

Agency 72andSunny / Amsterdam

Client The Coca-Cola Company


Short Form Video / Single

Annual ID


2021 Awards

Total Points: 3




72andSunny / Amsterdam

Creative Director

Emiliano Trierveiler

Director of Photography

Jamie Ramsay
Martin Rudh
Steve Annis

Executive Creative Director

Carlo Cavallone

Executive Producer

Jennifer Cursio

Sound Designer

Parv Thind
Ed Downham

Brand Manager

Marie Henaff

Chief Operating Officer

Anya Kruzmetra

Strategy Director

Armando Potter

2D Artist

Alexis da Camara

Brand Coordinator

Mauro Sala

Brand Director

Angelina Joy

Business Affairs Director

Selam Kehishen


Scott Harris

Comms Strategist

Charlotte Rubesa

Creative Strategy Director

Marta Carreras Cancelo

Deputy Executive Creative Director

Laura Visco

Director of Strategy

Sarah Sutton

Group Brand Director

Rob Conibear

Head of Content Production

Carine Harris

Head of Projects Content Marketing Manager

Sara Gallego

Lead 2D Artist

Blake Huber

Production Manager

Christabelle Stone

Senior Vice President, Marketing, EMEA

Walter Susini

Sr Film Producer

Eline Bakker

Sr Producer

Nili Zadok

VFX Producer

Jamie McCubbin


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