The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Creative Effectiveness

Go Near: Celebrating Local Travel Only On Airbnb

Agency Airbnb / San Francisco + Weber Shandwick / San Francisco

Client Airbnb

Category

Multi-Country or Global / Consumer / Brand

Annual ID

OS_CE21_037M

2021 Awards

Total Points: 3

Merit

Credits

Agency

Weber Shandwick / San Francisco

Design Firm

All Terrain
verb

PR / Marketing Agency

DKC Public Relations

Client / Brand

Airbnb / San Francisco

Production Company

Avocados and Coconuts
People's Television
Westbrook

Talent

Team Epiphany

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