The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Design

THE PENGUIN & THE WHALE

Agency Tencent / Shenzhen + Rudo Company / Buenos Aires, Argentina + Stink Studios / Shanghai

Client TENCENT & UNITED NATIONS-2030 SDGs

Category

Craft / Animation

Annual ID

OS_DE21_183M

2021 Awards

Total Points: 3

Merit

Credits

Internal / In-House Agency

Tencent / Shenzhen

Digital Agency

Stink Studios / Shanghai

Production Company

Rudo Company / Buenos Aires

Art Director

Ken Lin

Copywriter

Akae Wang
Zita Zou

Creative Director

Nando Correa

Creative Technologist

Addie Hao

Executive Creative Director

Akae Wang

Executive Producer

Ivan Faeman
Katherine Lee

Agency Producer

Ahjan Huang

Project Manager

Ninaw Lin
Susieshan Li

Assistant Art Director

Sonja Xu

Brand Director

Derek Song

General Manager

Vincent Li

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