The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Direct Marketing

True Name

Agency McCann / New York + Mastercard / Purchase + Hungry Man Productions / Los Angeles + JSM Music / New York

Client Mastercard


Physical Items

Annual ID


2021 Awards

Total Points: 21



McCann / New York

Client / Brand

Mastercard / Purchase

Production Company

Hungry Man Productions / Los Angeles

Music / Sound Production Company

JSM Music / New York


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