The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Direct Marketing

Magnolia

Agency Ogilvy / New York + Open Mind / New York

Client Gerber

Category

Non-traditional & Guerrilla Marketing

Annual ID

OS_DM21_095M

2021 Awards

Total Points: 3

Merit

Credits

Agency

Ogilvy / New York

Media Distribution Company

Open Mind / New York

Chief Creative Officer

Danilo Boer
Marcos Kotlhar

Executive Creative Director

John Long

Executive Producer

Eric Soloway

Creative Management

Noelle Keeley

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