The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Direct Marketing

Give for good

Agency BETC / Paris + General Pop / Paris

Client Lacoste

Category

Innovation & Transformation / Innovation in Lockdown

Annual ID

OS_DM21_117M

2021 Awards

Total Points: 1

Merit

Credits

Agency

BETC / Paris

Production Company

General Pop / Paris

Music / Sound Production Company

GUM / Paris

Art Director

Julien Vergne

Chief Creative Officer

Remi Babinet

Executive Producer

Bao Tu NGoc

Producer

Antonin Romeuf

Tags

Share To

Related Awards

 

 

 

 

Follow Us