The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Experiential & Immersive

The Nomad Hotel by MINI

Agency Anomaly / Shanghai + MINI China / Beijing + Starcom / Beijing

Client MINI

Category

Events / Stunts / Competitions / Live / In-Person

Annual ID

OS_EX21_031M

2021 Awards

Total Points: 1

Merit

Credits

Agency

Anomaly / Shanghai

Client / Brand

MINI China / Beijing

Media Distribution Company

Starcom / Beijing

Creative Director

Pickle Guo

Designer

Liz Cai

Executive Creative Director

Elvis Chau
Clarence Chiew

Associate Creative Director

Clay Kuok

Design Director

Ellie See

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