The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Film

The Parents

Agency Forsman & Bodenfors / Göteborg

Client Volvo Car Corporation

Category

Television & VOD / Long Form - Single

Annual ID

OS_FI21_056M

2021 Awards

Total Points: 3

Merit

Credits

Agency

Forsman & Bodenfors / Göteborg

Production Company

New Land / Stockholm

Media Agency

Mindshare / GOTHENBURG

Designer

Martin Joelsson

Director

Niclas Larsson

Director of Photography

Linus Sandgren

Editor

Carla Luffe

Product Manager

Ewa Edlund
Katarina Klofsten

Account Director

Magnus Wretblad
Jerk Zander

Agency Producer

Lena Sellman

Planner

Daniel Sjöstrand

Composition

Hard times in the mill Performed by: Pete Seeger

PR Strategist

Bjarne Darwall

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