The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Moving Image Craft

As One: The Vince Lombardi Comeback

Agency 72andSunny / Los Angeles + National Football League

Client National Football League


Use of Technology

Annual ID


2021 Awards

Total Points: 1




72andSunny / Los Angeles

Client / Brand

National Football League

Chief Marketing Officer

Tim Ellis

Creative Director

Peter Hughes
Geno Burnmester


Max Malkin

Director of Photography

Max Malkin


Biff Butler

Executive Creative Director

Bryan Rowles
Kevin Lau

Group Creative Director

Zach Hilder

Sound Designer

Michael Anastasi


Stefan Stefan Sonnenfeld

Line Producer

Matt Wersinger

Senior Producer

Lucy Hallowell

Sound Mixer

Jeff Malen

AI Engineering Team

Denis Denis Shirman
Ivan Shkurak
Alex Khapilin
Volodymyr Sydorskyi

Assistant Engineer

Meg Ochs

Brand Director

Katie Martin


Kerstin Emhoff

Co-Founder / Creative Chairman

Glenn Cole

Director, Global Brand & Consumer Marketing

Erin Littrell

Executive Producer, New Media

John Canning

Global Brand & Consumer Marketing

Jackie Finn

Group Brand Director

Simon Hall

Group Production Director

Nicole Haase

Group Strategy Director

Michael Lewis

Jr. Film Producer

Tanya Zaccaro

Partnerships & Legal Director

LaTanya Ware

Partnerships and Legal Jr. Manager

Marty Cole


Ali Brown
John Fragomeni

Producer, Color

Blake Rice

Production Designer

Christian Kastner

SD Assistant Engineer

Kai Paquin

Sound Team

Anton Prykhodko
Bogdan Belyaev

Sr. Producer

Alexandra Michael

Sr. Strategist

Kristin Barker

Support Team

Dmytro Bielievtsov
Grant Reaber
Vitalii Knyr
Rostyslav Fedorchenko
Vitalii Marchenko
Svitlana Faryna
Oleksandr Ponomarov
Stanislav Rybak

SVP Global Brand & Consumer Marketing

Julie Haddon

VFX Supervisor

Dan Bartolucci


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