The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Music & Sound Craft

The Farewell / Icnocuicatl

Agency Ogilvy / Mexico + MediaMonks / Mexico

Client AB InBev Grupo Modelo Mexico

Category

Original Music / Score

Annual ID

OS_MS21_038M

2021 Awards

Total Points: 1

Merit

Credits

Agency

Ogilvy / Mexico

Production Company

MediaMonks

Chief Creative Officer

Jéssica Apellániz

Director

Salomon Lightelm

Director of Photography

Farhad Ghaderi

Editor

Jamie Foord

Executive Producer

Maarten Sundermann

Product Designer

Luis Rojas

Account Director

Maria del Pilar Troconis

Account Supervisor

Nuri Briseno

Associate Creative Director

Javier Melo
Kevin Murcia

Copywriter

Ángel Ibañez
Daniel Segura

Planner

Michelle Quintanilla
Patricio Benavides

Brand Director

Yune Aranguren

Cello

Tom Geenen

Color Correction

Simone Bourne

Digital Lead

Samantha Herrera

Head of Expansion LATAM

Marcelo Planchart

Lead Composer

Pim van den Heuvel

Recording Engineer

Tom Geenen

Violin

Ida Weidner
Linde Van de Ven
Serena Vanheuverswijn

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