The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Out of Home

Donation Dollar

Agency Saatchi & Saatchi / Australia + Herd MSL / Australia

Client The Royal Australian Mint


Innovation & Transformation / Innovation in Out of Home

Annual ID


2021 Awards

Total Points: 3




Saatchi & Saatchi / Australia

PR / Marketing Agency

Herd MSL / Australia

Art Director

Peter Cvetkovski


Adam Ferrie

Chief Creative Officer

Mike Spirkovski

Creative Director

Lee Sunter


Alice De Saulles

Executive Creative Director

Simon Bagnasco

Executive Producer

Lucy Trengove


Zena Bartlett


Jack Gilbert

Account Director

James Cameron

Account Executive

Jobe MacShane

Managing Director

Mark Cochrane

Project Manager

Frederica Heacock

Senior Digital Producer

Nick Baum

Creative Content Producer

Heather Mckean

Digital Producer

Jarryd Hood

Executive Strategy Director

Alex Speakman

Finished Artist

Juliet Symes

General Manager, Marketing, Sales & Innovation

Mark Cartwright

Group Account Director

Leah Williams

Group Managing Director

Skye Lambley

Head of Content

Fei Wang

Head of Design

Matt Alpass

Marketing & Communications Manager

Nicolle Keyes

New Business Director

Rebecca Robertson

PR & Earned Media Team Lead

Rob Tolan

PR Strategy & Account Director

Steph Banno

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