The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Public Relations

Looks Like You Need to Let It Out

Agency SS+K / New York + Peel Iceland / Reykjavík + M&C Saatchi / London + M&C Saatchi Talk / London

Client Promote Iceland

Category

Media Relations

Annual ID

OS_PR21_041M

2021 Awards

Total Points: 1

Merit

Credits

Agency

SS+K / New York
Peel Iceland / Reykjavík
M&C Saatchi / London

Digital Agency

Firefall / New York

PR / Marketing

M&C Saatchi Talk / London
Essencius A/S / Copenhagen
headspace pr / Hamburg
M&C Saatchi Sport & Entertainment / New York

Production Company

Skot Productions / Reykjavík

Post Production Company

Trickshot / Reykjavík

Animator

Arnar Jónsson

Chief Technology Officer

Scott Park

Composer

Úlfur Eldjárn

Creative Director

Daniel Bremmer

Creative Technologist

Hreinn Beck

Director of Photography

Óttar Guðnason

Executive Creative Director

Stevie Archer

Executive Producer

Hlynur Sigurðsson

Sound Designer

Nick Cathcart-Jones

User Experience Designer

Amos Bloomberg

Account Director

José Salgado

Chief Executive Officer

Jane Boardman
Steph Lund
Pétur Þ. Óskarsson

Colorist

Bjarki Guðjónsson

Costume Designer

Hulda Halldóra Tryggvadóttir

Senior Account Director

Vicki Scarfone

Account Manager

Maia Quinn

Assistant Account Executive

Dan Leedy
Hannah Loughlin

Assistant Director

Guðrún “Garún” Daníelsdóttir
Haraldur Ari Karlsson

Casting

Alda B. Guðjónsdóttir

Co-founder and Partner

Lenny Stern

Communication Consultant

Stine Kærsgaard Sørensen

Director, Marketing Communications

Sveinn Birkir Björnsson

Hair & Makeup

Lilja Dís Smáradóttir

Head of Branding and Strategy, Department of Marketing Communications

Daði Guðjónsson

Head of Operations, Department of Marketing Communications

Daníel Oddsson

Head of PR, Department of Marketing Communications

Kristjana Jónsdóttir

Head of Production/Producer

Birna Paulina Einarsdóttir

Head of Tourism / Visit Iceland, Department of Trade & Export

Sigríður Dögg Guðmundsdóttir

Managing Director and Co-Founder

Egill Thordarson
Magnus Magnusson

Managing Director, Head of Client Services

Amy Frisch

Managing Director, Production + Operations

John Swartz

Managing Director, Strategy

Kevin Skobac

Managing Partner, Project Management

Maria Gamarra

Managing Partner, Strategy & Issues

Christina Schärfe Lambach

President

Andrea Nirsimloo

Senior Account Manager

Christian Hölling

Senior Account Supervisor

Shannon Byrnes

Senior Associate Director

Lauren Hunt-Morgan

Senior Creative

Camila Gurgel
Ieva Paulina

Senior Strategist

Elena Claro

Social Media, Department of Marketing Communications

Ísak Kári Kárason

Vice President

Sammi Liang

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