The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Print

Cheetos® Bon Appé-Cheetos® Cookbook

Agency The Marketing Arm / Dallas + Ketchum / New York + OMD / New York + VaynerMedia / New York

Client Frito-Lay North America - Cheetos Brand


Promotional Items / Booklets / Books / Brochures

Annual ID


2021 Awards

Total Points: 3




The Marketing Arm / Dallas

Digital Agency

VaynerMedia / New York

PR / Marketing Agency

Ketchum / New York

Media Distribution Company

OMD / New York

Chief Marketing Officer

Rachel Ferdinando

Group Creative Director

Mackenzie Squires


Rusty Hill

Account Supervisor

Jennifer Boughton

Brand Manager

Samantha Marcus

Brand Communications Sr. Representative

Lindsey Smith

Brand Director

Melody Macaluso

Communications Director

Chris Yemma

Executive Research Chef

Jodi Denton

Sr. Account Executive

Emily Harris

Sr. Brand Director

Jessica Spaulding

Sr. Vice President, Account Service

Lori Thelen

Sr. Vice President, Core Brands, Partnerships, Media

Marissa Solis

Sr. Vice President, Creative

Leo Santos

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