The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Social Media

Wendy's. Now that you mention us.

Agency VMLY&R / Kansas City + Spark Foundry / New York + Ketchum / Chicago + Wendy's

Client Wendy's

Category

Innovation & Transformation / Innovation in Social Media

Annual ID

OS_SM21_039S

2021 Awards

Total Points: 7

Credits

Agency

VMLY&R / Kansas City

PR / Marketing

Ketchum / Chicago

Client / Brand

Wendy's

Media Distribution Company

Spark Foundry / New York

Art Director

Ben Grace
Ryan Woods

Chief Marketing Officer

Carl Loredo

Creative Director

Matt Keck
Eamon Conway

Group Creative Director

McKay Hathaway

Associate Creative Director

Chad Ford
Ricardo Vallejo
Conor Clarke

Copywriter

Emily Friedman
Andrew Bohren

Global Chief Creative Officer

Debbi Vandeven

Senior Art Director

Ben Conaghan

Senior Copywriter

Garrett Musar
Jon Colon
Brian Bockelman

Associate Connections Director, Social

Samantha Schuster

Associate Director, Client Engagement

Colin Belmont

Associate Director, Planning

Zach Leffers

Chief Client Officer, North America

Jennifer McDonald

Chief Creative Officer, Kansas City

Noel Cottrell

Chief Creative Officer, North America

John Godsey

Connections Manager

Joshua Smith

Connections Supervisor, Social

Jessica Wiggins Unverferth

Director, PR

Frank Vamos

Group Director, Client Engagement

Kelly Gartenmayer

Group Director, Planning

Bret Smith

Manager, Innovation & Data

Jeremy Cline

Senior Connections Manager, Social

Emmy Hanlon

Social Media Specialist

Kristin Tormey

VP, Media and Social

Jimmy Bennett

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