The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2022 One Show - Creative Effectiveness


Agency Mischief @ No Fixed Address + Represent Us + Dini Von Mueffling Consulting + Futuring Machine

Client Represent Us


Single Country or Region / Non-Profit / Charity

Annual ID


About the Work

America’s increasingly polarized political climate put the very nature of our Democracy at risk. In the weeks leading up to the 2020 election, RepresentUS—a bi-partisan organization fighting political corruption— needed to convince Americans on both sides of the aisle to take democratic participation seriously. Recognizing that a common enemy unifies, we created two deepfakes featuring the nation’s most notorious ‘bad actors’—Vladimir Putin and Kim Jong Un—to thank the American people for destabilizing the country by refusing to vote. When pulled from networks at the last minute, we doubled down in organic social. The message went viral.

2022 Awards

Total Points: 3




Mischief @ No Fixed Address

PR / Marketing Agency

Dini Von Mueffling Consulting

Client / Brand

Represent Us

Production Company

Futuring Machine

Music / Sound Production Company

OSO Audio

Post Production Company

Tantrum Studio

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