The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Category
Television & VOD / Long Form - Single
Annual ID
OS22_FI027B
About the Work
In today’s housing market, there’s more competition than ever to land your dream house. From all cash to over-ask, buyers are looking for any advantage to compete with multiple offers. In the 2022 Rocket Super Bowl campaign, Anna Kendrick helps Barbie land her iconic Dreamhouse with the help of Rocket Homes and Rocket Mortgage - a one stop shop to find and finance your dream home. This spot landed Rocket #1 on the USA Today Super Bowl Ad Meter as well as other “best of” polls.
2022 Awards
Total Points: 9
Bronze Pencil
Credits
Agency
Highdive / Chicago
Client / Brand
Rocket Mortgage & Rocket Homes
Production Company
Stink Films
Music / Sound Production Company
Another Country
Comma Music
Post Production Company
Cutters / Chicago
Chief Marketing Officer
Casey Hurbis
Composer
Peter Schmidt
Director
Traktor
Director of Photography
Bill Pope
Editor
John Dingfield
Executive Creative Director
Michael Corbeille
Pat Burke
Executive Producer
Bonny Dolan
Greg Schultz
Heather Richardson
Will St. Clair
Fran McGivern
Producer
Mark Walejko
Patrick Casey
Account Director
Julie Merkin
Assistant Editor
Aaron Kiser
Colorist
Oisin O’Driscoll
Head of Production
Ari Schneiderman
James Babiarz
Jen Passaniti
Sound Design
Peter Erazmus
1st AD
Justin Charbonnet
2D
Didem Ergor
Eldon Snelgrove
Franz Brandstaetter
Justin Keil
Audio Assistant
Logan Vines
Campaign Manager - Rocket Homes
Jen Roover
Campaign Manager - Social
Bridget Hillyer
CG
Eric Xu
Greg Mawicke
Laura Ryan
Mirelle Underwood
CG Lead
Naotaka Minami
Co-Founder/CCO
Chad Broude
Mark Gross
Color Assistant
Alex Frankland
Joni Brandenburg
Creative Director / Art Director
Alex Zamiar
Creative Director / Composer
Larry Pecorella
Creative Director / Copywriter
Jonathan Richman
Creative Strategist - Rocket Homes
Danni Wu
Director of Business Affairs
Kelley Beaman
Executive Producer, Audio
Tim Konn
Group Account Director
Kristin Woodke
Managing Partner, Account & Strategy Lead
Louis Slotkin
Managing Partner, Operations, Account & Strategy
Megan Lally
On-Set VFX Supervisor
Morten Vinther
President
Daniel Bergmann
Production Coordinator
Lexi Adams
Production Designer
Tim Moen
Senior Director, Marketing Channel Strategy - Rocket Homes
Olivia Zarndt
Sr. Business Affairs Manager
Kim Lehman
Sr. Creative Strategist - Brand/Sponsorships
Jason Patterson
Team Leader, Brand Campaigns
Meghan England
Team Leader, Business Support
Allison Riley
Team Leader, Executive Producer
Julie Etheridge
Team Leader, Project Manager
Amanda Kent
VFX
The Mill
VFX Supervisor/2D Lead
Jamie Beckwith
Vice President, Brand Marketing
Mike Martin
Wardrobe Stylist
Emily De Groot
Related Awards
