The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2022 One Show - Film

A Lockdown Love Story

Agency Publicis Italy / Milan + Sizzer B.V. / Amsterdam + DIVISION / Paris + TYO Inc. / Tokyo

Client Heineken

Category

Online Films & Video / Long Form - Single

Annual ID

OS22_FI096M

About the Work

We follow a couple who falls in love online during quarantine. They text and video chat all day falling more and more in love. Once social restrictions are lifted, they decide to meet at a bar for a “first date”. When they see each other at the bar, they rush toward each other to finally meet in person. But on the way, they each bump into another person and are simultaneously charmed by the randomness of being out again. They both decide to see where this new relationship goes and cheers goodbye to their lockdown love.

2022 Awards

Total Points: 3

Merit

Credits

Agency

Publicis Italy / Milan

Production Company

Division / Paris
TYO Inc. / Tokyo

Music / Sound Production Company

Sizzer B.V. / Amsterdam

Art Director

Daniele Tesi

Chief Creative Officer

Cristiana Boccassini
Mihnea Gheorghiu

Creative Director

Alessandro Candito

Executive Producer

Jules de Chateleux

Music Supervisor

Michael Bertoldini

Account Executive

Tinatin Prangishvili

Chief Production Officer

Francesca Zazzera

Global Executive Creative Director

Milos Obradovic

Senior Copywriter

Christopher Penman

Account Manager

Marta Wereszczynska

General Manager Le Pub Amsterdam & Global Client Service Director Heineken

Eleni Charakleia

Global CCO Publicis WW

Bruno Bertelli

Global Data Strategist

Ilko Petkov

Global Strategy Director

Daniel Vargas Gomez
James Moore

Group Account Director

Ilaria Castiglioni

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