The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2022 One Show - Moving Image Craft

Our Little World

Agency Rethink + IKEA + Scouts Honour

Client IKEA Canada


Cinematography / Single

Annual ID


About the Work

Our homes have always been our own little worlds, and with the restrictions of the pandemic forcing us inside, this only became more true. But as everyone focused on bigger issues last year, the small acts of sustainability IKEA had always advocated for felt less important. So, to remind people that sustainability can still be achieved when we’re at home, we created the campaign Our Little World.

2022 Awards

Total Points: 3





Client / Brand


Production Company

Scouts Honour
a52 VFX

Music / Sound Production Company

Vapor Music

Post Production Company

Outsider Editorial / Toronto

Art Director

Hayley Hinkley


Jacquelyn Parent

Chief Creative Officer

Aaron Starkman

Creative Director

Joel Holtby
Dhaval Bhatt


Mark Zibert

Director of Photography

Mark Zibert

Executive Creative Director

Mike Dubrick

Executive Producer

Rita Popielak
Simon Dragland


Ryan Chalmers

Account Manager

Megan Christopher

Audio Director

Ted Rosnik


Johanna Andren

Director of Brand Marketing

Claudia Mayne

Group Account Director

Sarah Riedlinger

Marketing Communications Specialist

Carolyn Thrasher
Jordan Sequeira


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