The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Category
Innovation & Transformation / Innovation in Moving Image Craft
Annual ID
OS22_MI143M
About the Work
If you love football, then the Super Bowl is a day of magic. We wanted to bring that idea to life for everyone and what better way to create a sense of wonder and awe, then through the eyes of kids getting to play their favorite game, with the biggest stars of all time.
As a brother and sister compete in a Super Bowl themed football video game the players come to life as 22 NFL legends pour out of the game into an unsuspecting family’s home. As they continue to play the game they destroy the home in the process. Thanks to the quick thinking of the younger sister she pulls off an upset win and rights a longstanding super bowl wrong by allowing Walter Payton to finally score a Super Bowl touchdown.
As a brother and sister compete in a Super Bowl themed football video game the players come to life as 22 NFL legends pour out of the game into an unsuspecting family’s home. As they continue to play the game they destroy the home in the process. Thanks to the quick thinking of the younger sister she pulls off an upset win and rights a longstanding super bowl wrong by allowing Walter Payton to finally score a Super Bowl touchdown.
2022 Awards
Total Points: 3
Merit
Credits
Agency
72andSunny / Los Angeles
Production Company
Film 47
Swaybox
Music / Sound Production Company
Barking Owl
Lime Studios
Post Production Company
Company 3
Method
Shape & Light / Santa Monica
Shinyume
Work Editorial
Animator
Chris Johns
Chief Marketing Officer
Tim Ellis
Creative Director
Devin Baker
Nate Virnig
Director
Peter Berg
Director of Photography
Larkin Seiple
Editor
Biff Butler
Executive Creative Director
Zach Hilder
Executive Producer
Marlo Baird
Nicole Haase
Scott Boyajan
Susie Boyajan
Producer
Arielle Weir
Tanya Zaccaro
Sound Designer
Jeff Malen
Michael Anastasi
Colorist
Stefan Sonnenfeld
Head of Production
Brandee Probasco
Line Producer
Justin Diener
Senior Designer
Chris Ruh
Senior Producer
Lucy Hallowell
Samantha Sotomura
Technical Director
Noah Scruggs
Assistant Producer
Austin Bell
Assistant Sound Mixer
Meg Ochs
Asst Editor
Audrey Weiner
Will Nguyen
Brand Director
Katie Martin
Camera Op / Puppeteer
Thomas Woodruff
Camera Op Lead
Laaron Mathieu
Comms Director
Kristin Barker
Creative & Content Marketing
Tony Isetta
Direction Social Content
Justin Anderson
Director Brand & Consumer Marketing
Samantha Stuckert
Flame Artist
Aaron Neitz
Billy Koak
Founder & Director
Arthur Mintz
Founder & Producer
Theresa Andersson
Group Brand Director
Shane Chastang
Lead Puppeteer
Chris Armand
Manager, Global Brand & Consumer Marketing
Jackie Finn
Partner/Creative Co-Chair
Glenn Cole
Partnerships & Legal Senior Manager
Casey Brown
Practical Mechanics Supervisor
Feltus Wirtz
President
Matt Goldberg
Producer, Color
Blake Rice
Production Supervisor
Kristen Loftin
SD Assistant Engineer
Kai Paquin
Senior Production Manager
Ryan Dale
Senior Writer
Garrett Radford
SVP Global Brand & Consumer Marketing
Marissa Solis
SVP Marketing Strat & Science
Andy Kauffman
SVP of Social & Influence Marketing
Ian Trombetta
VP Marking
Rhett Nichols
VP Social / Content Marketing
Rich Elmore
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