The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2022 One Show - Music & Sound Craft

Winning Country

Agency Barking Owl / Los Angeles + Cactus / Denver

Client Colorado Lottery


Original Music / Song

Annual ID


About the Work

We wanted to create an authentic 1970s kind of re-creation of a beer commercial complete with a jingle that would perfectly fit in with that time. This ad is absolutely faithful to that time and that genre and it was a blast to create!

2022 Awards

Total Points: 3




Cactus / Denver

Music / Sound Production Company

Barking Owl / Los Angeles


Brian Canning


Sergio Cilli


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