The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2022 One Show - Public Relations

The Sacrifice

Agency McCann / Santiago + Acción Films / Santiago

Client Greenpeace

Category

Events & Experiential

Annual ID

OS22_PR039M

About the Work

Chile has the world’s most dangerous waves. Not because of its difficulty, but because of the brutal pollution that an industrial cord has been spilling over decades. This surf championship during Chilean presidential elections, exposed that only one candidate had environmental care in his agenda.

2022 Awards

Total Points: 3

Merit

Credits

Agency

McCann / Santiago

Production Company

Acción Films / Santiago

Chief Creative Officer

Jose Ignacio Solari

Creative Director

Leo Chiesi
Nicolas Soto

Director

Pepe Garrido

Producer

Martin Cortinas

Account Supervisor

Daniela Retamal

CEO

Samuel Estrada

Regional Creative Director

Samuel Estrada

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