The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Category
Television & VOD / 31-60 Seconds - Single
Annual ID
OS23_FI054M
About the Work
We have all wondered how we would react if we were lucky enough to win the lottery. Would we tell anyone? Would we change our whole lifestyle or just add a few things here and there?
This film features a normal family having a normal Sunday lunch at Grandma's. They are all happy to see each other and catch up on their week. Same old, same old.
Except this time when a very special meal is served. Sure, Grandma always tries to please the family, but something seems different and has the family wondering "Did you win the lottery?".
2023 Awards
Total Points: 3
Merit
Credits
Agency
BETC / Paris
Client / Brand
Loto (French national lottery) / Paris
Production Company
Sovage / Paris
Music / Sound Production Company
GUM / Paris
Art Director
Thomas Defert
Copywriter
Olivier Mille
Chief Creative Officer
Stephane Xiberras
Director
Hafid Benamar
Executive Creative Director
Olivier Aumard
Strategist
Etienne Averseng
Agency Producer
Sebastien Lintingre
Assistant art director
Florian Padilla
Assistant Copywriter
Lena Boutinet
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