The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Category
Innovation & Transformation / Innovation in Film
Annual ID
OS23_FI129M
About the Work
This World Cup would see the best of this generation take on the best of the next generation. The question “Who is the GOAT?” was more alive than ever. It’s a question that has wasted infinite hours of football fans, athletes, sports shows, coaches, and even sports scientists. We can all debate for hours, days and years about it, we can compare stats and try to equalize them, we can have sleepless nights trying to draw parallels that won’t give us the answer. Because the truth is, the GOAT is always yet to come.
Footballverse exemplifies the belief that the future of sport has infinite potential — and encourages a new generation of footballers to prove it. Put simply, the game is never done.
By championing incredible Nike players, past and present, Footballverse also shows that every generation of athletes makes a unique footprint on the game, expands the sport, and inspires future generations to take it further.
The four-and-a-half-minute film features a dozen elite Nike athletes: Alex Morgan, Carli Lloyd, Cristiano Ronaldo, CR Jr., Edgar Davids, Kevin De Bruyne, Kylian Mbappé, Leah Williamson, Phil Foden, Ronaldinho, Ronaldo Nazário, Sam Kerr, Shane Kluivert and Virgil van Dijk. In addition to notable players, the film has a familiar soundtrack, “Weird Science,” by Oingo Boingo.
2023 Awards
Total Points: 3

Merit
Credits
Agency
Wieden+Kennedy / Portland
Client / Brand
NIKE / Beaverton
Production Company
Elastic / Los Angeles
Rock Paper Scissors / Los Angeles
Iconoclast / Los Angeles
Music / Sound Production Company
Walker / Los Angeles
750mph / London
Post Production Company
Harbor Picture Company / Los Angeles
Creative Director
Alex Thomas
Designer
Ethem Cem
Shantanu Sharma
Director
Megaforce
Director of Photography
Hoyte van Hoytema
Executive Producer
Byron Oshiro
Caroline Pham
Dan Roberts
Kate Berry
Shada Shariatzadeh
Lighting Designer
Mike Papagni
Producer
Katie Schaller
Lauren Pullano
Associate Producer
Brian Corey
Jose Alvarado
Business Affairs Manager
Kristian Evanculla
Design Director
Jeff Han
Olga Midlenko
1st AD
Benji Edwards
Audio Producer
Olivia Ray
Brand Director
Holly Baker-Cliff
Brand Executive
Frank Santos
Broadcast Traffic
Joe Chaath
Color Assistant
Scarlett Thiele
Color Producer
Brad Martin
Max Hadson
Compositor
Andrew Hardaway
Composting Supervisor
Diego Bonora
Alejandro Villabon
Copyediting
James Yu
Creative Operations
Andrea Drapcho
Design Producer
Sarah Starr
Director of production
Carla Attanasio
Flame Artist
Amanda Harris
FX
Aidan Merryman
Generalist
Alexander Temirov
Global Brand Creative
Jesse Stollak
Global Brand Narrative
Andy Whiteside
Bill Maginnis
Janine Engel
Global Creative Director
Alberto Ponte
Ryan O'Rourke
Global Director of Business Affairs
Amber Lavender
Global Managing Director, Nike
Kathryn Addo
Grooming
Gabriela Ruch Salmerson
Group Media Director
Brian Goldstein
Daniel Sheniak
Group Strategy Director
Sonal Narain
Head of CG
Christian Nielsen
Head Of Production
Dre Krichevsky
Orlee Tatarka
Integrated Traffic Coordinator
Maisie Plew
LINE PRODUCER
Richard Weager
Management supervisor
Paanii Annan
Managing director
Charles-Marie x Charles-Marie Anthonioz
Eve Komblum
Media Planner
Madison Sury
Media Supervisor
Alyssa Chu-Tom
Modeling
Bruno Reis
On-Set VFX Assistant/Data Wrangler
Basim Kadhim
On-Set VFX Editor
phillip Calderon
On-Set VFX Producer
Standish Millennas
Owner, Managing Director
Sara Matarazzo
President
James Razzall
Production Assistant
Paxton Klein
Production Design
Marco Puig
Retouching
Frazer Goodbody
Greg Radich
Rigging
Nims Bun
Senior Art Producer Lead
Grace Tsai Petrenka
Senior Business Affairs Manager
Rylee Millerd
Senior Colorist
Emiliano Serantoni
Senior Creative
Stefan van den Boogaard
Tim Arts
Senior Executive Producer
Stephanie Pigot
SENIOR PRODUCER
Danielle Soury
Paul Makowski
Shelley Eisner
Senior Strategist
Rachel Holden
Sound & Design mix
Jake Ashwell
Sam Ashwell
Studio Specialist
Matt Blum
Talent Payment
Billy Mucha
Tracking/Layout
David Sudd
VFX
Framestore / Los Angeles
VFX Assistant Data Wrangler
Joe Forder
VFX Editor
Dustin Indrebo
VFX Editorial
Jacob Sadowsky
VFX Producer
Andrew McClintock
Scott Tinter
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