The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Category
Visual Effects / Single
Annual ID
OS23_MI001G
About the Work
Apple and AirPods celebrate the holidays by bringing winter to Buenos Aires in an explosive, dance-filled spectacle. The film features two dancers who share audio on AirPods Pro and propelled by music, journey across the city, magically turning everything they encounter (even each other) into snow.
2023 Awards
Total Points: 45
Gold Pencil
Credits
Agency
TBWA\Media Arts Lab / Los Angeles
Client / Brand
Apple / Cupertino
Production Company
MJZ
Post Production Company
Blacksmith / New York
Media Distribution Company
OMD
Creative Director
Kia Heinnen
Lauren Ferreira
Director
Juan Cabral
Director of Photography
Steve Annis
Editor
Joe Guest
Executive Creative Director
Greg Greenberg
Executive Producer
Charlotte Arnold
R.J. Pomeroy
Emma Wilcockson
Associate Creative Director
Evan Schiller
Lindsay Cecero
Costume Designer
Sol Montalvo
Music Producer
Andy Hamm
Associate Agency Producer
Berhann Beyene
CG Lead
Tuna Unalan
Zhenya Vladi Hovhannisyan
CG Team
Cathy Phan
Eric Schnell
François Duchesneau
Georgios Cherouvim
Jon Parker
Kushal Das
Nick Owoyemi
Rafael Fernandez-Stoll
Rick Walia
Tom Bussell
choreographer
Damien Jalet
Compositor
Andrew Emmerson
Eric Concepcion
Marco Baratto
Yebin Ahn
Director of Music
Josh Marcy
Flame Artist
Joey Deady
Head Of Production
Perry Tate
President/Executive Producer
David Zander
Production coordinator
Joey Witten
Production Designer
Carlos Carnota
Senior Content Creator
Erik Lund
VFX Supervisor, Lead compositor
Ben Kwok
Related Awards
