The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Category
Experiential & Installations / Brand Installations
Annual ID
OS23_OH062M
About the Work
In 2021, the Amazon rainforest had a record number of criminal forest fires; compounded by climate change, this created the biggest drought in history. It became so critical, an island formed inside one of the largest water reservoirs in Brazil. To call attention to the problem, the U.N. Global Compact placed a "cast away" on the island who became an influencer asking journalists, businessmen, politicians, and people, in general, to help him to sink this island.
2023 Awards
Total Points: 3
Merit
Credits
Agency
AlmapBBDO / Sao Paulo
Production Company
Compañia / Sao Paulo
Music / Sound Production Company
Cabaret / São Paulo
Art Director
Breno Ribeiro
Chagaz
Copywriter
Daniel Oksenberg
Marcelo Pignatari
Chief Creative Officer
Luiz Sanches
Creative Director
Chagaz
Daniel Oksenberg
Executive Creative Director
Marcelo Nogueira
Andre Gola
Pernil
Sound Designer
Gab Scatolin
Agency Producer
Vera Jacinto
Diego Villas Boas
Bruna Rocha
Music Producer
Cayto Trivellato
Account team
Camila Massari
Daniela Teixeira
Andressa Duo
Cairo Ribas
Account Team (Cabaret)
Ingrid Lopes
Junior Freitas
Bárbara Russiano
Client Approval
Otávio Toledo
Helen Pedroso
Carlo Pereira
Maite Leite
Paloma Pinheiro
Elisa Badziack
Camila Valverde
Content & Social Media
Chris Mello
Janaina Tieppo
Pedro Fonseca
Coordination (Cabaret)
Verusca Garcia
Chandra Lima
Debora Mello
Carol Oliveira
Media Team
Patrícia Gogliara
Lívia Soares
Sound engineer
Letícia Medeiros
Bruno Guanabara
Mauro Kuschnir
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