The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Catch of the Day 2050
Agency Ogilvy / Amsterdam + Sea Shepherd / Amsterdam + Tebber Nekkal / Amsterdam + Chuck Studio's / Amsterdam
Category
Experiential & Installations / Experiential & Immersive
Annual ID
OS23_OH069M
About the Work
If we do not stop overfishing, our oceans will soon carry more marine debris like fishing nets than actual fish. To highlight this ongoing catastrophe, Sea Shepherd created a look at the future fish market of 2050, turning discarded fish nets from the ocean into fish.
2023 Awards
Total Points: 3
Merit
Credits
Agency
Ogilvy / Amsterdam
Client / Brand
Sea Shepherd / Amsterdam
Production Company
Tebber Nekkal / Amsterdam
Chuck Studio's / Amsterdam
Post Production Company
BeSweet Films / Madrid
Art Director
Lorene Faivre
Copywriter
Leanne Dingwall
Animator
Erwan Elmayan
Lea Thibault
Chief Creative Officer
Stephan Vogel
Creative Director
Diego Lautón
Alison Hingle
Desiree Leiprecht
Executive Creative Director
Tolga Büyükdoganay
Photographer
Natascha Brandt
Strategist
Justin Jackson
Twan Wiertz
account director
Martijn Pots
Account Manager
Inge Arntz
Kelly Geesink
Mallaury Boudier
Content Management
Isabella Martini Donati
Digital Media Strategy
Ebba Hojman
Mohita Ghosal
Film director
Blue Ter Burg
Quintin Baker
Licensing & Artist Partnerships Manager
Stefan van der Wielen
public relations
Anouk Slot
Teresa Dos Santos Serra
Senior Search & Licensing Manager
Emilie Kannekens
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