The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2007 One Show - Advertising

Happy Morning

Agency Saatchi & Saatchi / New York

Client Procter & Gamble/Folgers coffee

Category

Consumer Television / Over :30 - Single - max. :90

Annual ID

07405T

2007 Awards

Total Points: 5

Merit

Credits

Production Company

The Sweet Shop Auckland
New Zealand

Art Director

Jan Jacobs

Writer

Leo Premutico

Agency Producer

Sheldon Levy

Director

Steve Ayson
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