The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2007 One Show - Advertising

Tate Tracks

Agency Fallon / London

Client Tate Modern

Category

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Television: Campaign

Annual ID

07079A

2007 Awards

Total Points: 75

Best of Show
Gold

Credits

Art Director

Juan Cabral

Writer

Juan Cabral

Agency Producer

Susie Morley

Designer

Hugh Tarpey

Photographer

Jeremy Murch

Creative Director

Juan Cabral
Richard Flintham
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