The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2007 One Show - Interactive

Rethink Fone

Agency DraftFCB Toronto / Toronto

Client Motorola Motofone


Web Sites / Business to Consumer

Annual ID


2007 Awards

Total Points: 5



Creative Director

Steve Di Lorenzo

Content Strategist

Paula Swirla
Alan Macdonald
Brinda Khanna
John Swartz

Digital Artist / Multimedia

Dan Purdy
Dov Atlin
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