The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2007 One Show - Interactive


Agency ADK / Tokyo

Client Nike Japan


Integrated Branding Campaign

Annual ID


2007 Awards

Total Points: 15

Silver Pencil


Production Company

TYO Productions Inc.
Root communications

Art Director

Naoki Ito


Naoki Ito

Creative Director

Naoki Ito
Tatsuro Sato(ECD)

Agency Producer

Takeshi Fukuda/Yasutoshi Hosoike(CP)
Shunsuke Kakinami(AP+AE)
Mits Minowa(CSV)

Digital Artist / Multimedia

Ken'ichi Iida
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