The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2002 One Show - Advertising

Cut Through the Clutter

Agency Ogilvy & Mather / Hong Kong

Client The Economist

Category

Consumer Magazine / Magazine Color Full Page or Spread: Single

Annual ID

02217A

2002 Awards

Total Points: 5

Merit

Credits

Art Director

Annie Wong

Creative Director

Gary Tranter
Matt Cullen
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