The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2002 One Show - Advertising

Own Rules

Agency BMF / Sydney

Client Pedigree Dog Food

Category

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

Annual ID

02240A

2002 Awards

Total Points: 5

Merit

Credits

Art Director

Dejan Rasic
Steve Back

Writer

Matthew Keon

Creative Director

Tim Mellors

Photographer

Alan Myles
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