The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

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2002 One Show - Advertising

Beetle Shapes Campaign

Agency Arnold Worldwide / Boston

Client Volkswagen of America

Category

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

Annual ID

02235A

2002 Awards

Total Points: 5

Merit

Credits

Art Director

Paul Renner

Writer

Dave Weist

Creative Director

Alan Pafenbach
Ron Lawner

Photographer

Raul Penner
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