The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2008 One Show - Advertising

Havaianas Slim

Agency AlmapBBDO / São Paulo

Client São Paulo Alpargatas


Collateral / Posters - Campaign

Annual ID


2008 Awards

Total Points: 5



Art Director

Bruno Prosperi

Creative Director

Marcello Serpa


Fernando Nalon
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