The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2008 One Show - Advertising


Agency Jung von Matt AG / Hamburg

Client IKEA Deutschland GmbH


Consumer Television / Over :30 - Single - max. :90

Annual ID


2008 Awards

Total Points: 5



Production Company

Salt Berlin
Hahn Nitzsche Studios

Art Director

Florian Pack


Teja Fischer

Agency Producer

Sandra Niessen
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